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She had a large teaching program that included about 1,500 teachers from around the world. So many women had taken her class by the time the book was printed, they sold out very quickly and found they had to publish more.īefore they actually got a publisher a few years later, they had sold about 75,000 out of their garage, Helen had written a workbook for students and was working on a sequel for single girls, more updated to the 1960’s called Fascinating Girl. It filled up their garage and they were suddenly in the publishing business. Aubrey got the best break financially when he agreed to publish 5,000 books, and that’s just what they did. In those days, paperback wasn’t really an option. She found it difficult to find a publisher for her book so she and Aubrey decided to just do it themselves. She had not only adapted them for married women, but had felt inspired to include other principals not even mentioned in the 1922 version. Some people have mistakenly thought the book she wrote was basically a copy of the original booklets. These ladies begged her to write down everything she had been teaching them in a book so they could read it multiple times. She moved to a local church and taught women on a larger scale. One thing led to another and soon her classes had gotten so big that she couldn’t teach them in her home any longer. She discovered that there were many women who longed for the same thing she did so she offered to teach a class in her home to about 8 women. Further conversations with friends on the subject inspired her to adapt portions of the pamphlets and develop a unique philosophy. She was amazed by how quickly Aubrey responded to the principles of Fascinating Womanhood and how happy her marriage became. She loaned the booklets to Helen they changed her life forever. Verna told her of some little booklets she had that might help her. Helen confided to her about her search for a deeper relationship with Aubrey. Her good friend Verna Johnson came to her one day to visit.
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Their marriage was stable and they were devoted to each other but there was something lacking. But the love she dreamed about seemed elusive and she longed to have her childhood dream a reality. Aubrey was handsome, smart, funny and ambitious. When she met her future husband, Aubrey Andelin, she was on her way to achieving that dream. Like many girls growing up, she dreamed of living happily ever after with the man of her dreams. This study provides an evenhanded and important look at a crucial, but often overlooked cross section of American women as they navigated their way through the turbulent decades following the post-war calm of the 1950s.Helen Berry Andelin was born May 22, 1920, the 6th of 7 children with 3 sisters and 3 brothers. Her message calling for the return to traditional roles appealed to them during a time of uncertainty and radical social change. Undeterred, she founded an organisation, started a newsletter with a nationwide subscription, and became involved in politics.Īndelin spoke to millions of women during a time of social unrest. As her notoriety grew, so did the backlash from her critics. A woman's true happiness, taught Andelin, could only be realised if she admired, cared for, and obeyed her husband. She urged women not to have careers, but to become good wives, mothers, and homemakers instead. The book, taken almost word for word from those 1920s advice booklets, sold hundreds of thousands of copies and launched a nationwide organisation of classes and seminars led by thousands of volunteer teachers.Ĭountering second-wave feminists in the 1960s, Andelin preached family values and traditional gender roles for women. In 1963, at the urging of her followers, Andelin wrote and self-published Fascinating Womanhood. Andelin took her new-found happiness as a sign that God wanted her to share these principles with other women and began teaching classes at her church.
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He bought her gifts and hurried home from the office to be with her. She applied the principles from the booklets to her unhappy marriage and found that her difficult and disinterested husband became loving and attentive. While studying a set of women's advice booklets from the 1920s, Andelin had an epiphany that not only changed her life but also affected the lives of millions of American women. A religious woman, she spent long periods in fasting and prayer asking for help to improve her marriage. In 1961, Helen Andelin, a disillusioned housewife and mother of eight, languished in a lackluster, twenty-year-old marriage.